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From invention to exit

Erfolgsstory 21st Real Estate – Wie Erfinder und Gründer George Salden die zukunftsweisende Software von der ersten Idee zum erfolgreichen Verkauf an die Scout24-Gruppe geführt hat

Zum 2. Januar 2024 wurde 21st Real Estate von Sprengnetter übernommen und ist somit nun Teil der Scout24 SE. Als Erfinder der Software hat George Salden, heute CEO von Capital Bay, das Unternehmen von seinen Anfängen über die Marktreife bis zum Verkauf begleitet, wie heute auch Stefan Merkle auf Seite 10 der aktuellen Printausgabe der Immobilien Zeitung berichtet.

Salden realized early on that conventional valuation concepts and methods can only provide a very vague and inadequate picture of the actual development potential of a property. He wrote down his vision of a valuation tool that takes into account the dynamic development of a property and thus provides a sound basis for investment decisions in his book "The Dynamic Method" and published it in 2014. His ideas formed the basis of the "Uvaluate" valuation software, which Salden invented and also launched on the market in 2014 in his role as CEO of Hume GmbH.

In 2018, Uvaluate was sold to 21st Real Estate GmbH, with George Salden joining immobilienscout24 founder Joachim Schoss on the company's advisory board and also becoming a shareholder in 21st Real Estate. In the same year, Berlin Hyp AG also recognized the potential of 21st Real Estate and invested in the up-and-coming company as a strategic partner. The aim of the investment was to drive forward the development of various valuation methods in order to optimize and accelerate the preparation of valuations and their integration into the bank's core process - based on machine learning algorithms and artificial intelligence.

With the recent acquisition of 21st Real Estate, Sprengnetter is pursuing the goal of expanding its own data expertise in the commercial real estate sector and offering its customers an even broader product portfolio. For George Salden, the sale marks the end of a 10-year success story.

The history of 21st Real Estate:
The Dynamic Method - incl. evaluation software (trial version): Real Estate Rating for Sustainable Profit (Haufe Fachbuch) - Salden, George - Amazon.de: Books

Capital Bay CEO sells valuation software to 21st Real Estate - DFPA

Berlin Hyp participates as a strategic partner in 21st Real Estate - Berlin Hyp AG

Sale of 21st Real Estate to the Scout24 Group: DEAL – Magazine | Real Estate | Investment | Finance

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